SMUDE > Management > Graduate > BBA

Bachelor of Business Administration (BBA)



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Objectives


The programme aims at realising the following objectives-

  • To communicate effectively through writing and in interpersonal communication.
  • To use information and communication technology effectively.
  • To make informed decisions in the selection, utilisation and evaluation of information technology.
  • To integrate and manage administrative systems.
  • To apply contemporary theories of organisational behavior.
  • To manage administrative functions with respect to planning, organising, staffing and controlling.

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Structure


First Semester
Sub Code
Title
Credit

BBA 101

Communication Skills
4

BBA 102

Organization Behaviour
4

BBA 103

Business Environment
4

BBA 104

Quantitative Techniques in Business
2

BBA 105

Computer Fundamentals
2
Total Cumulative Credits 16

Second Semester
Sub Code
Title
Credit

BBA 201

Research Methods
2

BBA 202

Business Strategy
2

BBA 203

Financial Accounting
4

BBA 204

Marketing Management
4

BBA 205

Management Information System
4
Total Cumulative Credits 32

Third Semester
Sub Code
Title
Credit

BBA 301

Legal and Regulatory Framework
4

BBA 302

Human Resource Management
4

BBA 303

Quality Management
4

BBA 304

Advertising and Sales
4
Total Cumulative Credits 48

Fourth Semester
Sub Code
Title
Credit

BBA 401

e-Commerce
4

BBA 402

Management Accounting
4

BBA 403

International Marketing
4

BBA 404

Small Business Management
2

BBA 405

Retail Management
2
Total Cumulative Credits 64

Fifth Semester
Sub Code
Title
Credit

BBA 501

Production and Operations Management
4

BBA 502

Financial Management
4

BBA 503

Economic Planning and Policies
4

BBA 504

Taxation Management
2

BBA 505

Entrepreneurship Management
2
Total Cumulative Credits 80

Sixth Semester
Sub Code
Title
Credit

BBA 601

Technology Management
4

BBA 602

Management Development and Skills
4

BBA 603

Role of International Financial Institutions
4

BBA 604

Project
4
Total Cumulative Credits 96

Eligibility

  • Eligibility:
    10+2 or equivalent / 3 year Diploma from a State Board of Technical Education
  • Duration :
    Minimum: 3 years (6 semesters).
    Maximum: 6 years

Fees


Semester Fee: Rs.12,950/- (inclusive of Exam Fee Rs.2,100/- & Alumni Fee Rs. 200/-) or as revised from time to time. Fees may also be paid one-time. Contact University for details.


Job Prospects

Business Administration has assumed more significance with industrialisation and the
introduction of scientific approach towards conducting a business.
The single biggest advantage of this field is careers are not any one industry limited.

 

Industry/Organizations

Careers

Any

Human Resource Manager

Any

Project Manager

Any

Operations Manager

Any

Project Supervisor

Any

Project Manager

Any

Supply Chain Head

Any

Marketing Executive


 

 

 

 

 

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